Medical Aesthetic Marketing Key Performance Indicators (KPIs)

Saturday, June 28, 2025

8:00 AM - 9:45 AM PDT

Location: Bandol 1

Faculty(s)

Audrey Neff

Senior Director of Marketing
PatientNow
Boca Raton, FL

Course Agenda:

Introduction: Why Marketing Metrics Matter
Understanding Key Marketing Metrics and KPIs
Interactive Exercise - Calculating KPIs
Designing a Marketing Funnel Presentation
Funnel Design Exercise Interactive Activity

What to Expect & Learning Objectives:

Interactive, hands-on group activities.
Understand essential marketing metrics and KPIs.
Learn how to track and interpret KPIs to optimize marketing strategies.
Design a marketing funnel and allocate a marketing budget effectively across the funnel stages.